Ruby-Toys is a young and ambitious family business with experience in toys dating back to 1978. Our purchasing team has a warm and strong relationship with suppliers and factories in the Far East. Because of this relationship of trust and eye for trends, we always have the latest toys and trends. We always give everything we have and always strive for the very best. For every product and every customer. Every time. We are immensely proud of the fact that we have already been allowed to help many retail chains purchase and develop toy concepts, with a focus on safety and innovation. The articles and packaging appeal to both children and parents, responding to (TikTok) trends but also (nostalgic) basics in a new guise. Together with our own Design and Development departments and partners in quality and logistics, we can scale up and down quickly, keeping the focus on the customer. Everything has to be right! From design and product-testing to final product. This requires trust, because only together can you make it happen. That is why you are involved in our processes, both as a customer and as a supplier. As a toy importer and distributor, it is important that we have reliable connections. Thanks to our years of experience and market presence, we have an excellent network of suppliers. This enables us to switch quickly and meet your needs as a customer directly. Our customers are our driving force.

Passion
for toys and innovation

Your vision.
Your idea.
Our expertise.

At Ruby Toys, we believe in the power of creativity, innovation and collaboration. As a leading play importer, we not only offer a wide range of products, but also the ability to bring your own ideas to life. Whether you are a wholesaler, distributor, or retailer, with us you can turn your vision into tangible toys that will inspire and entertain children.

Our brands

What to expect
from us

Quality

In collaboration with several laboratories and Netherlands-based Precon

Fast work

Through strategic partners and personal relationships, they go the extra mile for us

The First

Through short lines of communication and strong relationships with our suppliers and manufacturers

CSR

We think along and offer more sustainable alternatives for our customers

FOB

Order through us also directly from the factory! We guide you through the purchasing process

Attractive price

Short lines, fewer operations and strategic partners mean low overheads

Office and
showroom at
Eindhoven Airport

Our office address at Flight Forum is also home to our showroom, where a completely new collection is ready every season. A 10-minute walk from Eindhoven Airport, you will find the latest developments in the market, mixed with self-designed items. But also top items that have proven themselves in the past in an updated composition or innovative packaging. If your requirements are known to us before your visit, we will always provide you with a tailor-made collection, specially designed for your targets or target group!